Tourism practitioners have been urged to build internal linkages with domestic suppliers that will significantly contribute to the growth of new supplementary industries.
“The bottom line is this: our long-term vision is to develop an internationally competitive, dynamic Fijian economy which takes full advantage of our location in the region, our resources and our people. And of course, Fiji as a brand,” said Hon. Premila Kumar, Industry, Trade and Tourism, Local Government, Housing and Community Development.
She opened the 16th HOTEC Trade Show in Denarau, Nadi this morning and noted the large untapped potential and opportunities to capitalise on.
There are 34 exhibiting companies occupying 52 booths with 11 new companies joining the trade show this year.
“The interest from new exhibitors is positive and highlights the growth of the event over the years. With the support of the industry and all partners and stakeholders I’m sure the event will continue to evolve from strength to strength,” Minister Kumar said.
“I understand there are challenges, and of course there are some items you must import, but there are also those, that I am sure you can identify and find a local substitute for, with equal/comparable quality. As your Minister, I’m committed to maintaining the support for the industry and to continue to implement a holistic and integrated approach to marketing, branding and advertising. Let’s take a chance on ourselves! Let’s take a chance on Fiji!”
An annual event, HOTEC is organized by the Fiji Hotel and Tourism Association.